I'm head over heels for this Spring/Summer 2010 campaign from high street giant, Miss Selfridge. It's whimsical, romantic, sultry and mysterious all at once. The girls look like they're from another world; a world where shimmering tones of nude are uniform for the delightfully fuzzy haired creatures, but each glorious member of this other world creates her own signature look with accessories and personality. They look mischievous, but also as though butter wouldn't melt; they look saucy, but sweet; they're a bit odd, but they're also intriguing.
Funny, really, what some styling, photography and location can create when they are brought together in the same light with the perfect models - something desirable and inspirational.
Fashion.
Miss Selfridge Spring/Summer 2010
image courtesy of image.met